Learn From the Agent Who Cracked the Facebook Lead Generation Code

Meet Joe Herrera – the real estate veteran who solved Facebook ads out of pure necessity.

After 20+ years in real estate, Joe was frustrated paying Zillow and Realtor.com $200-300 per lead that barely converted.

Sound familiar?

So Joe started experimenting with Facebook ads, testing different approaches until he discovered exactly what to show buyers and exactly what agents needed to say to convert them at 3-5%.

The results speak for themselves: 

✅ Generated 10,000+ leads for his own Las Vegas team

✅ Closes 600+ transactions annually with over $300 million in volume
✅ Built a network of 7,000+ agents using these same strategies

✅ One agent consistently converts at 7% using our system

✅ 50% of buyers also have homes to sell – doubling your commission potential

This isn't some marketing guru teaching theory.

Joe is an active agent who closes more deals in a month than most agents close in a year – all powered by the Facebook ad system you're about to learn. 

Every strategy in this masterclass comes directly from Joe's playbook:

• The exact ads that generated his 10,000+ leads
• The precise targeting that keeps costs under $10 per lead
• The word-for-word scripts that convert at 3-7%
• The follow-up system that turns 50% of buyers into double-sided deals

Proven by 10+ years and $300+ million/yr in closed volume.

Now Joe is pulling back the curtain and showing you exactly how he does it.

What You'll Learn in This 4-Part Masterclass

Module 1: Ad Creation Mastery

• Copywriting frameworks for high-converting ads that attract serious buyers
• Proven ad templates you can copy and customize immediately
• The psychology behind words that convert (and words that repel)

Module 2: Targeting & Budget Optimization

• Complete walkthrough of Facebook Ads Manager setup (no confusion)
• Geo-targeting strategies that maximize your local market penetration
• Lookalike audience creation for consistent lead flow
• The under-$10-per-lead targeting system that works in any market

Module 3: Creative That Converts

• Photo, video, and carousel ad best practices that stop the scroll
• Behind-the-scenes breakdown of real winning ads (and why they work)
• How to create compelling visuals even if you're not a designer
• The creative testing framework that finds winners fast

Module 4: Lead Conversion System

• Word-for-word scripts for follow-up via text, phone, and email
• The sequence that turns cold leads into warm prospects
• CRM integration strategies for consistent conversion tracking
• How to automate follow-up without losing the personal touch